Yes, mild itching in pregnancy is normal in most cases. It's also common – up to 20% of women have itchy skin during pregnancy.

You may feel especially itchy around your belly and breasts as your skin stretches to accommodate their growth. (And yes, that includes itchy nipples, which are also common during pregnancy.) Dry skin and hormonal changes may contribute to extra itchiness. In the winter, indoor heating can exacerbate itching.

Itchy skin conditions such as eczema can worsen during pregnancy, though some expecting moms find that their eczema improves. Many women with psoriasis report less-severe symptoms during pregnancy, while some find that their psoriasis gets worse.

If you have a new itchy rash during pregnancy or you're experiencing severe itching on your palms or the soles of your feet, reach out to your healthcare provider – these are sometimes symptoms of more serious conditions that require medical care (see below).

Ways to prevent itching during pregnancy

You may not be able to prevent itchy skin entirely, but these tips might minimize itching in pregnancy:

• Take lukewarm showers and baths. Hot water can dry out your skin and make the itching worse. (It's best to avoid super-hot baths when you're pregnant anyway.) Limit your baths and showers to less than 10 minutes if possible, and use mild, fragrance-free soap. Rinse well, and gently towel yourself dry.
• Stay as cool as possible. Try to avoid being outside for extended periods in the heat of the day because heat (and overheating) can make itching worse.
• Wear comfy clothing. Loose cotton clothing keeps your skin from getting irritated.
• Moisturize. Slather on fragrance-free lotion or cream after you take a shower or bath. Consider keeping lotion in the fridge so moisturizing your skin also feels cooling. 
• Lower your stress. Take steps to reduce stress and anxiety while you're pregnant. It may not seem connected, but these can actually make itching worse.
• Stay hydrated. Drink plenty of water throughout the day. Here's how much water to drink while pregnant.
• Use a humidifier. Keeping the air moist and cool may help keep your skin from drying out